photography business

Today, I'd love to share some pricing strategies with you, because I’m really passionate about the business side of things, and most photographers do live at or below the poverty line, which is not cool. It's PhotoMint's mission to help photographers run profitable sustainable businesses.

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In the past we've talked about the idea of an annual retreat for your photography studio. Are you going to do it?  Don't know where to start? Here some things you can do to prepare for your annual retreat. The more preparation, the more you'll get out of it. Actually, this is just good to do at the end of each business year if you want to grow your studio. In order to see more clearly how things are going with your business, you need to take a step back from the day to day operations, and conduct a higher level review of your studio from top to bottom.

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Have you recently (or not so recently) gotten Shootq for your studio but you’re dragging your feet about getting it set up and working? Overwhelmed and not sure where to begin?

Plan to invest a good 4 weeks or so of time to really get yourself set up with shoot q (less time if you are a new studio). There are some free webinars available and a handful of YouTube videos from enthusiastic users. You really have to be prepared to go it alone for the most part.

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Home Office ProductivityEveryone dreams of the day they can start their own business and work at home. And a photography business is a perfect work-at-home business. But ‘home' doesn't necessarily equal ‘better'. When you work at home, a lot of your success will depend upon your ability to separate your work life from your personal life. Follow these photo business tips to increase your productivity when you work at home.

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If you are just starting to think about setting up a photography business, read this interview style Q & A to get some insight from seasoned pro Lara White. To learn more about the business I am discussing, check out Geoff White Photographers. Let’s dive right in to the questions.

Q: When you say all packages come with digital negatives…what does that mean exactly?  Is that a fancy way of saying a photo dvd?

A: Digital negatives are in place of film negatives. I would expect a photo DVD to be for Facebook or otherwise very small files. All our wedding packages include the wedding day digital negatives in both high and low resolution, and we factor that into the cost. We designed our pricing so that we get paid on the front end. We do sell prints, but that has never been our strength. We designed packages as a front end model instead of a low hourly fee to start with the profit coming in on the back-end, traditionally through print sales.

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