Photography Marketing & Sales

Photography Marketing: 11 Ways To Pump Up Your Marketing
If your calendar is not completely booked up yet, you are not done with marketing. Maybe you haven't gotten started yet. That's OK. We can fix that. Here are 11 great ways to get some marketing mileage when you've got zero budget for marketing.

Some of these ideas are quick and easy and others are more of a long term strategy that you should start now and will build up steam over time. Let's get to the good stuff, shall we?


Getting Organized Gets You More ClientsI‘ve been getting a lot of questions and interest in the lead tracking and follow up system for photographers, so I've put together a video to explain the process a bit more. This pretty much covers the blog post a few weeks back that talks about the lead tracking system, so if you want to see a video about that strategy, this is for you. This system works great for both portrait studios as well as wedding photographers. It's all about keeping yourself organized with your client leads so you can book more clients.

8 Killer Marketing & Strategy TipsThis is a collection of some of our very best tips for wedding marketing, business strategy and adding more profit to your business.

  •  Several years ago we discontinued paper proofs with wedding packages. Since the packages do include digital files, clients don’t need both. This saves us 10-15k annually and at least a couple of trees.

55 Smart Web Ideas for PhotographersI‘ve just finished reading 55 Smart Web Ideas for Photographers by Zach Prez and Wendy Roe. If you haven’t heard of these two before, let me introduce them to you.


Children in bunny earsEaster is just around the corner and this is a great time of year to make some extra money running some holiday themed mini-sessions. Here's some tips to get you started.

Mini-sessions are basically a taster of what you would normally offer in a full-blown session. They are designed to be quick and easy, with less time, less work and a lower cost for the client.