Do you often wonder what it is about those “rock star photographers” that makes everyone want to work with them? What is it they do? How do they create that kind of image for themselves? And most importantly, what will it mean for your photo business?
There are some very tangible benefits to creating an aura around your photography brand. Once you build up a certain reputation, you will find that people want to work with you. Instead of chasing down business, it comes to you. It's great knowing that you are able to raise your rates consistently and you can still get the number of bookings you want. So, the big question is, how do you do it?
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Hello Photographers! Just a quick post today to share with you the link to the interview I did with Scott Shepard on Rangefinder Radio a few weeks ago. It s a free podcast (11/21) you can listen to on itunes, here's the link:
http://itunes.apple.com/us/podcast/rangefinder-radio/id282115068
You'll also find an article in the current issue of Rangefinder, so be sure to check that out.
The podcast is all about photography marketing and getting published, so be sure to check it out! If you don't have the free photography ebook on getting published, you can get that here:
Get Published: A Guide for Photographers
Here's a quick roundup of some of the ways to promote your upcoming magazine or wedding blog feature. If you aren't sure how to go about getting your work published, check out our free guide on getting published.
Tip 1: Invest in a scanner so you can make pdfs of your features. This makes it easy to get the feature on your blog.
Tip 2: Send the bride, planner and venue a copy of the magazine so they can share it with friends, family and potential clients.
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