As the internet space and social media have grown, it is becoming more and more important to monitor your brand. No matter how small a studio you are, you need to be aware of when and how you and your studio is being mentioned online. Mentions can pop up in wedding planning forums, review sites such as Yelp, twitter, blogs and many other places. You might find a wedding planning blog that has linked to your blog with glowing comments about your work. You need to know what is being said about your company so you can address it; thank someone for kind words, or address a customer service issue.
There are two ways you can monitor your online reputation using google. These are easy to set up and free, so you can get started immediately.
